“Research needs to be at the point of sale.” ~ Evan Kirkham
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In this episode, I’m joined by Evan Kirkham, the Founder and CEO of Outlier. Evan and I talked about Outlier, a sports betting tool for player prop research and trends, team and line movement analysis, odds comparison, and integrated options to place picks on your sportsbook app.
The conversation focused on the company’s mission to make research accessible and easy to understand for every level of sports bettor.
Evan and Outlier have a really interesting perspective on what the typical sports bettor is looking for when researching a bet, which I very much agree with. At its core, that perspective is that data needs context, and people need to understand the context to make sense of it.
We also had a podcast first, as the recording was interrupted by a phone call on my end (Chris Altruda’s episode was also edited, as he had an apartment inspection mid-recording).
Check out what Outlier has to offer here: Outlier.bet
Subscribe to Outlier’s Substack, The Unders Club
Follow Evan on LinkedIn and Outlier on X
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